Cetacean Research Technology (cetaceanreasearch.com) is one of the jewels in our portfolio, and we don't say that just because of the beautiful bright colors. The CRT site was a remodel and we're quite proud of the design. The site owner is very technical and was able to create his own web site, but didn't have time to develop it .

Along with improving product presentation and site navigation, our experience enabled Cetacean Research Technology to further define it's marketing stance. This is one area where our experience differentiates us from other web developers. It seemed like there were a lot of happy accidents when putting the site together, but of course none of it was accidental at all. When we have time we'll post some before and after screen shots.

CRT's products don't change rapidly but they do evolve over time and this was another consideration in the site design. It was important to make it easy to add or remove products and have those pages and illustrations integrate or separate easily from the rest of the site.

The CRT site has a lot of nice features - product photos are presented in several sizes so that the main pages load quickly and are flexible, and site visitors can delve deeper into the product information if they wish and get a good look at the CRT's hydrophones. Most pages also have ear candy along with eye candy, in the form of sample recordings. Enjoy!